Maximize Conversion with Neuro Web Design – Minneapolis St. Paul, MN
Through brain research, we now know vastly more than ever about how consumers make purchase decisions on websites.
Is your website producing the leads and sales you expect? Probably not. Do you know why you’re not getting the strong revenue you need for success? We can tell you. The truth is that most business websites don’t take advantage of proven scientific methods that can double or triple visitor conversion rates. That’s because most web design companies have zero knowledge of those methods.
Our Twin Cities NeuroMarketing company has been implementing Neuro Web Design strategies for almost 2 decades.
Our Twin Cities neuro web design company is owned and operated by Dr. Terry Wu, a neuroscientist who holds a PhD degree in neuroscience from Vanderbilt University. Neuroscience makes all the difference. Websites that we design have a proven record of producing more leads and sales than our competitor’s designs. Read on to learn why and how it can transform your failing website into a powerful neuro-focused web design that generates more return for your investment.
Neuro Web Design – What It Is and Why It Transforms Websites
Neuroscience is a specialized field of science that researches the human brain and how it works in all areas of life. Using powerful technology, like Functional MRI scans and eye tracking technology, neuroscientists can watch brain activity while people think, look at things, make decisions and experience emotions. The science reveals what parts of the brain are used for a wide range of human activities. Through behavioral research, we now know vastly more today than we ever have about what goes on in the human mind. Most importantly, we know better what triggers decision making.
That new knowledge has many uses, including understanding how people make decisions about what to do in many situations. The results have been surprising. Intensive research has examined how people look at marketing information on websites and other media. We’ve learned that much of what people believe about website design and advertising was simply inaccurate. By applying scientific neuro web design strategies for our clients, dramatic increases in conversion rates can occur. Led by a neuroscientist which over 30 years in the field, our web design firm uses science-based strategies to increase leads and sales in every business sector.
Double or Triple Your Web Conversion Rates
Every lead or sale produced by your website comes from multiple decisions made by visitors. Using neuroscience-based strategies, we help your potential customers decide to choose your products and services. It’s a process that begins the moment a web page appears on a potential customer’s display. Every conversion requires multiple decisions. Every visitor decides whether to:
- Stay or Leave? – The shocking truth is that most website visitors tap their browser’s back button and leave web pages within seconds. Most web designs offer nothing that grabs the visitor’s attention and keeps them on the landing page. Using neuro web design strategies, our sites stop visitors in their tracks by presenting powerful, triggering cues relevant to what they look for. Visitors stay on landing pages and look for more.
- Learn or Escape? – Visitors come to your website after searching online for something they need. Our powerful SEO puts your landing pages at the top of Google search listings. After deciding to stay on a landing page, they look for information that answers their questions. Through page layouts based on behavioral research, hot-button information headings, and content designed to activate specific parts of the brain, we motivate potential customers to stick around.
- Click to Explore? – While some visitors make decisions immediately, research shows that once information gathering begins, most people will continue to seek additional information. Navigation cues and powerfully worded links, designed for immediate recognition by the brain, help visitors decide to click or tap to visit additional pages. Research shows that the more pages a person visits, the more likely a conversion will occur. Our designs drive visitors to view additional pages.
- Act to Buy or Make Contact? – The conversion process is only complete when a visitor decides to purchase products or contact you and become a lead. That decision may occur at any time. Neuro web design recognizes that and uses powerful motivators to capture the decision and generate the action. Subtle cues that the brain unconsciously recognizes make all the difference. Knowledge of neuroscience helps our design team increase your bottom line.
Let Neuroscience Transform Your Website
Getting maximum conversion performance from your site demands experts in every aspect of the design process. Our team uses advanced techniques that increase user action. It’s not enough to apply one or two tricks learned from a neuromarketing blog. Success comes only when neuro web design is integrated into the content, layout and imagery. You demand outstanding conversion success. We deliver by incorporating neuroscience research throughout:
- Website Layout Design – Most business websites are designed by graphic artists who know nothing about why web users make decisions. We design websites based on extensive research on how visitors look at and use web pages. Eye-tracking research identifies hot zones and viewing paths that lead customers to key information. Photographic images can either look beautiful or act as cues to action. We choose images that stimulate action. Fonts, colors, graphical elements, text headings, and more contribute to desired user responses. We focus on every element to attract, retain, and trigger user actions. Science guides us – not pretty-looking designs that do nothing.
- Search Engine Optimization – SEO is a crucial aspect of any website design. Effective SEO is how your site earns high rankings on Google results pages. By incorporating advanced, research-based SEO strategies into a neuro web design, we bring visitors to your site. Then, neuromarketing strategies convert them into leads and customers. Our SEO specialists conduct constant research on Google’s ranking algorithms and anticipate changes. Our websites consistently achieve top search engine rankings for our clients.
- Neuro-Based Website Marketing Content – Using relevant, dynamic text and graphic content is crucial to achieve maximum conversion rates. That content is the foundation for the SEO keywords and phrases that Google uses in its ranking algorithms. It is also the source of the information that visitors demand when making decisions. By incorporating powerful motivational language, our content is guided by consumer behavioral research. Most web design companies ignore the importance of informational content. That leads to poor retention and conversion. Our websites use powerful, effective content that accomplishes your goals.
Can Neuro Web Design Increase Your Leads and Sales?
Do you want to boost your website’s conversion rate 100-400%? Our professional neuro web designers can produce those results. Our Minneapolis neuro web design firm has been implementing neuroscience-based strategies for clients for almost two decades. Our stellar results tell our story. To help you understand how your company’s website can benefit, we will be happy to do an introductory neuromarketing analysis and provide an initial consultation at no charge and with no obligation. We’ll show you how our scientific techniques can transform your site. We’ll show you examples of our success. You will learn about our full range of neuro web design services and get competitive price estimates for the cost of a range of services. Call us today or click to order your free analysis and price quote. You have nothing to lose and everything to gain!