Minneapolis SEO Service MN

Yellow Pages Advertising vs. Google Optimization

  • Why has Yellow Pages advertising stopped working?
  • Why do over 90% of consumers today rely on search engines exclusively?
  • Why is shifting your advertising budget to SEO your best choice?

Yellow Pages Marketing Has Lost Its Relevance

If you’re still paying thousands of dollars a month for Yellow Pages advertisements, you know the disappointment of not getting anything in return for that large investment. Now, phone companies no longer automatically deliver these phone books to customers. The online directories promoted by the Yellow Pages companies are nothing but a gimmick. With consumers flocking to Google, Bing and Yahoo whenever they are looking for products, services and information, having a strong presence at search engines is the most cost-effective way to generate more revenues and profits.

Why Marketing Dollars Spent on Yellow Pages Ads Are Wasted

For many decades, consumers who were looking for businesses to supply needed products and services relied on the Yellow Pages to select a business near them. That time is over, and good riddance to it. In 2015, telephone companies stopped automatically delivering phone books to their customers. Why? Nobody uses them anymore.

Today, everyone searches for products and services on computers and smartphones. Instead of browsing through pages of advertisements that offer little information, they visit business websites that help them make smart decisions. Three quarters of all online searches are made on Google, the clear leader in search engines. Search engines make money by selling advertising to companies trying to reach customers. Google competes most successfully by providing the most accurate results to its users.

Search Engine Optimized Websites Bring Customers to You

Understanding how and why prospective customers find businesses on search engines is the key to planning how to spend your marketing budget.

Proven SEO and SEM Services – Minneapolis St. Paul, MN

Search engine optimized websites and professionally managed PPC campaigns only work if they are handled by experts. Our hand-selected team of specialists has a long history of helping our clients grow their revenues and profits. Results are the only measure of success. Our rates are competitive, but our performance stands above the rest. If you are the owner or marketing director for a Minneapolis St. Paul, Minnesota or national company, you owe it to yourself to contact us. At no cost to you, we will analyze your current Google performance and report to you with our objective findings. We’ll also propose a comprehensive plan to get the revenue-building results you need and give you information on how much a revamp of your marketing will cost. The decision is yours to make.